Magisto is a storytelling app that shares people’s life experiences through the use of video.
I worked with the designers at Moving Brands SF to finalize concepts and develop the iconography language for Magisto. The client wanted a new tone of voice and visual style to match the app's increasing popularity in bringing stories to life.
Tailored iconography set
We used Magisto's shape-inspired identity to create a distinct iconography language that brings our ideas to life and adds motion.
